Organizations managed by a specific plan and strategy significantly out-perform less well-managed organizations of equal capabilities. Planning and strategy becomes a significant competitive
This is a simple but comprehensive message: Planning and strategy is fundamental to the
competitive position of any organization.
Research shows, however, that very few organizations actually manage operations by a specific plan and strategy.
Why? Very simple ... focus!
In many organizations attention is centered on day-to-day operations, and leadership focus tends to be directed by situations and circumstances. This type of focus diverts attention from organizational purpose and vision.
The effective organization is directed by a results-based leadership culture focused on "What Matters Most." Planning and strategy is the result of a continuous planning process directed and supported by top leadership.